Bell Office Interior Lightbox
Bell Office Interior Lightbox
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CASE STUDY

Bell Office Interior Lightbox

1

Challenge

One of Bell’s head office locations had an under-utilized wall in a meeting area hallway. The company wanted to repurpose the wall to promote their product leadership to office visitors. Their only direction – whatever we developed had to be innovative.

2

Solution

Back at Resource Integrated HQ, we grabbed a carton of Tropicana and got the creative juices flowing. We brainstormed hard and presented Bell with a variety of options, and after careful consideration they selected a backlit fabric display that glows with inspiration.

3

Results

While the display debuted as a Fibe promotional piece, the fabric can easily be changed out anytime whenever the need for new messaging arises.

We were asked to develop wall graphics and signage that would effortlessly complement the studio’s peaceful vibe

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