Bell Office Interior Lightbox
Bell Office Interior Lightbox
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Bell Office Interior Lightbox



One of Bell’s head office locations had an under-utilized wall in a meeting area hallway. The company wanted to repurpose the wall to promote their product leadership to office visitors. Their only direction – whatever we developed had to be innovative.



Back at Resource Integrated HQ, we grabbed a carton of Tropicana and got the creative juices flowing. We brainstormed hard and presented Bell with a variety of options, and after careful consideration they selected a backlit fabric display that glows with inspiration.



While the display debuted as a Fibe promotional piece, the fabric can easily be changed out anytime whenever the need for new messaging arises.

The Institute for Canadian Citizenship (ICC) approached us to produce a kit of displays for their 6 Degrees event in Toronto.

Resource Integrated

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